Craft beer & spirits importer / Across Poland
Great drinks are made all over the world. We bring the best of them to Poland.
3lanes imports craft beers and spirits from independent producers around the world and sells them to bars, restaurants, hotels and shops in Poland and Eastern Europe. We also help drinks brands launch here.
In the portfolio Chakra IPA Mango · Chakra Premium Lager
What 3lanes is
We work three lanes at once. Brands, stockists and the market.
A good beer won’t sell itself in a new country. The brewery has to commit to the market, a bar has to put it on the list, and people have to order it. We work on all of that.
-
01
Brands
Independent breweries and distilleries that want to sell in a new market without changing what makes their drinks their own.
Bring your brand -
02
Stockists
Bars, restaurants, hotels and specialist shops that want something different on the list, and a supplier who knows the product.
Stock the list -
03
Market
The strategy, compliance, distribution and marketing it takes before people ask for an unfamiliar label by name.
See the route
No. 01 / Chakra Brewery & Distillery
Chakra IPA Mango
Tropical character, with the structure of a proper IPA.
An IPA brewed with mango. The fruit comes through first, then the hops and a clean bitter finish, so it tastes bright without being sweet. It’s a good first taste of a brewery we think deserves more drinkers.
- Ripe mango
- Aromatic hops
- Clean bitterness
- Serve 4–6 °C
- Alcohol
- 4.7% vol.
- Bottle
- 330ml
- Case
- 24× 330 ml
- Style
- IPAwith mango
Brewed with mango 
Golden pour 
330 ml bottle 
Serve at 4–6 °C
- Alcohol
- 4.7% vol.
- Bottle
- 500ml
- Case
- 20× 500 ml
- Well depth
- 274metres
No. 02 / Chakra Brewery & Distillery
Chakra Premium Lager
A straightforward lager, brewed carefully.
Brewed with water from a well 274 metres deep, with a clean malt taste and soft bitterness. It’s crisp and easy to drink, the kind of lager people order a second of. Guests who don’t know the brand will still know what they’re getting.
- Clean malt
- Soft bitterness
- Naturally brewed
- Serve 3–5 °C
For drinks brands entering Europe
Selling in a new country takes a long list of work. We handle it for you in Poland.
To sell in Europe you need a company set up, licences, labels that meet local rules, a price, a distributor and venues willing to stock you. 3lanes acts as your local team in Poland. We handle the setup and introduce your brand to the bars, shops and distributors who can sell it.
- 01
Setup & licensing
The operating structure, registrations, labels and compliance required for market entry.
- 02
Market strategy
Positioning, pricing and a go-to-market plan built for the people you need to reach first.
- 03
Distribution
Introductions to selected bars, restaurants, retailers and distribution partners.
- 04
Launch & growth
Ongoing work with the trade and local marketing, so venues keep ordering after the launch.
How we work
Four steps from a brewery abroad to regular orders across Poland.
Distribution gets a bottle onto a shelf, but people still have to choose it. We do the commercial groundwork, pick the venues carefully and adapt how the brand is presented here, so it can build a following.
- 01
Discover
We look for drinks that could sell well outside their home country.
- 02
Prepare
We sort out compliance, set the price and decide how to present the brand locally.
- 03
Introduce
We launch in a few well-chosen venues, with partners whose recommendation counts.
- 04
Grow
We grow sales through the accounts that work, without changing the brand to chase volume.
Questions
Common questions from venues and brands.
What does 3lanes do?
3lanes imports craft beers and spirits from independent producers abroad and supplies them to bars, restaurants, hotels, specialist shops and distributors across Poland. We also help international breweries, distilleries and drinks brands launch in Poland and Eastern Europe.
Where does 3lanes supply?
We supply venues and retailers across Poland, not only in Warsaw, where the company is based. We are expanding into other Eastern European markets.
Which drinks can I order from 3lanes?
The current selection is two beers from Chakra Brewery & Distillery: Chakra IPA Mango (330 ml, 4.7% vol., cases of 24) and Chakra Premium Lager (500 ml, 4.7% vol., cases of 20).
Can my bar, restaurant or shop buy wholesale from 3lanes?
Yes. Bars, restaurants, hotels, specialist retailers and distributors in Poland can order by the case. Every listing comes with reliable supply, advice on what to stock, tastings for your staff and menu material.
How do I get trade prices?
Email hello@3lanes.eu with your venue or company name and city, or send a trade enquiry through the form on this page.
How does 3lanes help a drinks brand enter Poland?
We act as your local team. That covers company setup and licensing, labels and compliance, pricing and positioning, introductions to bars, retailers and distributors, and trade and marketing work after the launch.
Wholesale / Bars, restaurants, hotels & specialist stockists
Put something on your list your guests haven’t tried yet.
3lanes supplies bars, restaurants and hotels across Poland with craft beers and spirits from independent producers abroad. Every listing comes with reliable supply, advice on what to stock, tastings for your staff and menu material, so your team knows what they’re pouring.
Prefer a conversation? hello@3lanes.eu
Call us